Discover creators
The Network’s Discover creators directory lets you proactively find creators worth inviting — instead of just waiting for inbound applications. The unique angle versus competitors like Modash or Aspire: we have actual conversion data per creator (clicks, revenue driven, commissions earned), because the OpenPartner Network is in the attribution loop. Modash et al. have follower counts; we have follower counts and historical performance.
Admin → Network → Discover creators.
Filters
The filter bar across the top lets you narrow by:
- Search — full-text on creator name, handle, bio
- Sort — 90-day revenue (default), total followers, newest, name A-Z
- Min total followers — sum across all platforms the creator has listed
- Min 90-day revenue — only creators who’ve actually driven attributed revenue in the last 90 days
- Audience locations — ISO-3166 country codes (US, CA, GB, …). Creator must self-report one of these as a top market.
- Categories — multi-select chip picker. Creator must have all selected categories on their profile (intersection, not union).
- Platforms — multi-select. Creator must have at least one of these platforms set up (TikTok, Instagram, YouTube, X, LinkedIn, Substack, Twitch, podcast, website).
Filters are query-string-driven, so URLs are shareable — link a teammate at exactly the slice you’re looking at.
Each card
Per-creator card shows:
- Avatar + display name + @handle
- Top 4 categories as chips
- Platforms list with total reach (sum of self-reported follower counts)
- 90-day revenue + 90-day clicks — the stats from their entire Network footprint across every brand they partner with
- A clipped bio
- View profile → opens the creator’s public profile at
/creators/<handle>in a new tab
Reading the stats
- Empty stats (showing as
—) just mean we haven’t aggregated the creator yet — they might be brand-new or have no active partnerships. The aggregation job runs nightly. - High revenue, low follower count is interesting — high-conversion-rate creators in a niche audience are often more valuable than broad-reach generalists.
- High follower count, $0 revenue could mean the creator hasn’t actually started promoting anyone, OR they have but conversions haven’t landed yet (long attribution windows).
The 90-day window is intentional. Older data biases against newer creators and isn’t usually what brands ask for (“show me who’s converting now”).
Inviting a discovered creator
Click Invite on their card. Pick which offering you’re inviting them to and (optionally) add a personal message — context on why they’d be a great fit makes a real difference vs generic boilerplate.
We email the creator a one-click deeplink. They land on your offering page with your message pre-filled in the application pitch field, edit if they want, and submit. The invitation auto-resolves to “accepted” the moment they apply, so it shows up cleanly on your Requests queue.
Invitations expire after 30 days if not consumed. Re-inviting the same creator to the same offering replaces the existing invite (fresh token, fresh expiry) — no stacking.
If they’re not on the Network yet, you’ll still see them in Discover when their email matches a Partner you’ve onboarded directly. For total cold outreach, DM them their listed socials — the public Network directory only surfaces creators who’ve opted in.
What creators see
Creators control their profile entirely. They self-report follower counts, categories, audience demographics, sample work, past brand collaborations. The performance stats (revenue, clicks) come from us — they can’t fudge those, since they’re computed nightly from real attribution data on your instance + every other brand they partner with.
Verified follower counts (pulled directly from TikTok/Instagram/YouTube via OAuth) are coming in a future update. Until then, treat the follower numbers as self-reported.